Demographics API

DOTS Demographics

Instant Access to ZIP Code-Level Information

DOTS Demographics provides ZIP code-level, small-segment demographics for in-depth local-area profiles. It’s built with U.S. Census data, HUD data, current-year demographics and data culled from millions of consumer purchase records.


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30-DAY USE

Overview

What is it?

DOTS Demographics is a programmable XML Web Service that can be integrated with any Internet-based system to provide fundamental demographic data on leads/contacts within specified ZIP code areas.

What does it do?

DOTS DemographicsSM Web service connects your Web form to an extensive database that is built with U.S. Census data, HUD data, current-year demographics, and data culled from millions of consumer purchase records. It instantly appends your contact information with over 60 variables of demographic information.

Why use Demographics?

Would you sell bathing suits in the winter? Maybe in California, but not as likely in Minnesota, unless the household income in certain ZIP codes includes discretionary dollars that might be used for balmy vacations. ZIP code level demographic data is eight times more detailed than city-name-only information. By using DOTS Demographics, gain access to information that helps you target messaging, products, and advertising campaigns to get higher returns on your business dollars.

 
Features & Benefits

FEATURES


DOTS Demographics includes over 60 variables of fundamental demographic data for United States ZIP codes.
Each profile includes local compiled information and demographics such as:

  • Population Trends
  • Occupation Types
  • Household Income and Expenditures
  • Local Weather
  • Unemployment Rate
  • Level of Education
  • Population
  • And Much More... (see all fields)

BENEFITS


Instantly increase sales traffic to your online and/or retail space with demographically focused promotions and product displays. Access instant identification of ‘key’ business prospects with demographically based real-time validation procedures, strategically placed directly at your company’s point-of-entry.
 
Security

SECURE SERVICES GUARANTEED 99.995% AVAILABILITY


Secure solutions, available around the clock, with rock-solid redundancy. Guaranteed.
Data security is a critical component of our web services. Service Objects offers the highest level of security available, to keep you in control of your customers’ data, at every touch point.

Security

  • No customer data is captured, sold, or shared
  • HTTPS protocol encrypts transactions sent to and from DOTS Web Services
  • Primary and backup data centers in separate geographic locations
  • 24/7/365 manned state-of-the-art data centers with secured access
  • Fully redundant, load-balanced hardware and Internet connections
  • SSL with a minimum of 128-bit symmetric encryption and a 1024-bit authenticated key agreement

Availability

  • Real-time XML Web service interface
  • Service Level Agreement of 99.995%
  • Redundant switches, firewalls, load balancers, servers, and backup systems ensure high availability
Service Objects Security and Operating Procedures
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Pricing

PRICING CONVENIENT SUBSCRIPTION OPTIONS TO CHOOSE FROM


We've made it easy for you by presenting our most popular packages. You may change your package settings at any time. If none of these packages meet your needs, or you would like to package multiple services, please contact us for a custom quote.


Free Trial Silver Gold Platinum Volume
Monthly Subscription Free $119 / mo $289 / mo $479 / mo Special pricing available for larger volume orders
One Time Setup Fee* None $95 $95 $95
Transactions 500 Total 5,000 / mo 20,000 / mo 40,000 / mo
24-7-365 Support Included Included Included Included Included
Usage Reports Included Included Included Included Included
XML/SOAP/HTTP API Included Included Included Included Included
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* A one-time $95 activation fee applies on month-to-month agreements. No activation fee for one-year prepaid agreements.
Payment due upon account activation. Please call for additional volume discounts.
 
Developer's Tools

EXAMPLES & RESOURCES


Developer's Guide

View Developer's Guide. It covers DOTS Demographic integration, Web service structure, request types and other pertinent information that will help you be successful in understanding and implementing this service.

Service Path

See the service path for Demographics and access several samples of SOAP requests and responses.

XML WSDL

See XML WSDL for descriptions of Demographics data types, details, interface, location and protocol.

Sample Code

Sample code for this product is not yet available.