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GDPR: One Year Later

GDPR: One Year Later

May 25, 2019 marks the one year anniversary of the implementation of GDPR: the European Union’s General Data Protection Regulation, a sweeping set of data privacy laws replacing ...
Test Types and Why We Use Them

Test Types and Why We Use Them

If you have spent any time around our DOTS Lead Validation or DOTS Lead Validation International services you may have run across the input to the service, 'TestType' ...
Address Validation Service vs. Address Verification Service (AVS)

Address Validation Service vs. Address Verification Service (AVS)

Some terms sound similar but aren’t actually interchangeable – like sympathy versus empathy or good versus well. In the data quality business, two similar phrases with totally separate ...
Email Validation: To Correct or Not to Correct?

Email Validation: To Correct or Not to Correct?

Wouldn’t it be great if there were a service where you could enter an email address, and it would be validated and automatically corrected when an error was found? The ...
How Data Quality Tools Help Save Mother's Day

How Data Quality Tools Help Save Mother’s Day

We have many mission-critical applications for our products. But every year in May, one of the most critical ones is keeping moms happy on Mother’s Day. After all, ...
Credit Card Validation: Your Questions Answered

Credit Card Validation: Your Questions Answered

You’ve got questions? We’ve got answers! This is the first in a series of articles exploring common user questions about our products and how they can be used ...
Using Geocoding for Target Marketing

Using Geocoding for Target Marketing

What can a little latitude and longitude do for your marketing? A great deal, as it turns out. For starters, geotargeting – or the use of geographic coordinates ...
Lead Validation: The Core Components

Lead Validation: The Core Components

How good are your leads? DOTS Lead Validation, Service Objects’ most popular composite service, is designed to measure lead quality – helping our clients reduce fraud, increase conversions ...
Reflections on Earth Day 2019

Reflections on Earth Day 2019

On April 22 we celebrate Earth Day, a day of learning and action that marks its 50th anniversary next year. It has been quite a movement. According to ...

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Service Objects is the industry leader in real-time contact validation services.

Service Objects has verified over 5 billion contact records for clients from various industries including retail, technology, government, communications, leisure, utilities, and finance. Since 2001, thousands of businesses and developers have used our APIs to validate transactions to reduce fraud, increase conversions, and enhance incoming leads, Web orders, and customer lists. READ MORE