DOTS IP Address Validation Selected as Top Web Service

Santa Barbara, CA - March 13, 2002 — DOTS IP Address Validation Web service, created and offered by Service Objects, Inc., is named Salcentral.com's Web Service of the Week.

Salcentral.com is a membership site that evaluates Web services offered around the world and presents members with their findings.

Web sites that employ IP Address Validation are able to determine the geographic location of a site visitor by detecting the visitor's IP address. This information can be used to customize content and reduce fraud, among other applications.

"We are very pleased that DOTS IP Address Validation has been chosen as Web Service of the Week. It illustrates that Service Objects is able to quickly develop and deliver cutting-edge Web services," states Geoffrey W. Grow, CEO of Service Objects, Inc. "It is quite an honor given the intense competition of the Web Services marketplace."

About Service Objects Incorporated:
Founded in 1999, Service Objects, Incorporated provides web and marketing services, empowering companies to instantly connect customers with a specific product or service. Service Objects' DOTS solutions are proven tools for increasing sales through higher conversion and fewer clicks for your visitors to find customized content that is targeted to them. Service Objects has 140+ clients and enjoys a high retention rate due to its fanatical commitment to customer service.