Mismatches between customers' device location and their physical address is a leading indicator of online fraud.
For example, if a customer is determined to be in Croatia, and the customer inputs a California home address, this likely indicates fraud. DOTS IP Address ValidationSM is a real-time web service API that identifies the location of an IP address from any location in the world. Global coverage includes Africa, Asia, Australia, Europe, North America and South America. By utilizing this service, companies can cross-reference the location of a visitor's IP address against other data points, including billing and shipping addresses, to prevent possible fraudulent transactions.