Service Objects’ Blog

Thoughts on Data Quality and Contact Validation

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Service Objects – Data Quality Blog

It Don’t Mean a Thing If It Ain’t Got That Ping

How do you know if an email address is valid? There is more than one way to find out. In this article, we will show you how something we do – known as “ping testing” – makes these results much more accurate. More important, we will show you how to get the best out of […]...

Rob Manser
Marketing
Rob Manser, Marketing
November 15, 2018

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Bad Email Addresses: A Rogue’s Gallery

Once upon a time, many businesses simply lived with bad email addresses as an inevitable cost of doing business. Today this has changed dramatically, in the face of increasing costs and regulatory...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
November 13, 2018

DOTS Name Validation 2: What Do The Scores Mean?

What’s in a name? Hopefully, valuable contact data for your business. But some names clearly contain red flags for bad data – and that’s where we come in. Name Validation is a very effective tool...

Dylan Van Lant, Applications Support Technician
Dylan Van Lant
Applications Support Technician
November 8, 2018

Four Core Values Drive the Service Objects Team

Employee growth and wellbeing plays a pivotal role in Service Objects’ office culture and overall success. We truly believe in finding a balance between work-life and home-life, and a happy, healthy...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
November 6, 2018

Cyber Monday is Coming. Is Your Business Ready?

In 2017, Cyber Monday sales reached an all-time high – and trends show that we may see another record-breaking year. Service Objects broke its own record last Cyber Monday with the most transactions in a...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
October 23, 2018

Contact Data Spam: A Lesson from Google Maps

We have spoken often on these pages about the importance of validating your contact data, to make sure you have a valid address and a quality lead. Whether it is a mistyped ZIP code, a lead pretending to...

Rob Manser, Marketing
Rob Manser
Marketing
October 18, 2018

The Benefits of Email Marketing

Few marketing channels share the power of email. It is immediate, urgent, personalized and inexpensive. And according to the Direct Marketing Association, it has the highest ROI of any marketing channel:...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
October 16, 2018
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Service Objects is the industry leader in real-time contact validation services.

Service Objects has verified over 3 billion contact records for clients from various industries including retail, technology, government, communications, leisure, utilities, and finance. Since 2001, thousands of businesses and developers have used our APIs to validate transactions to reduce fraud, increase conversions, and enhance incoming leads, Web orders, and customer lists. READ MORE