Archives for Rob Manser

Retail is undergoing a dramatic transformation, from bricks and mortar to clicks and orders. This shift was visible to nearly everyone during the 2020 pandemic, as deliveries piled ...
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A major trend in retail recently is the growth of “buy now, pay later,” or BNPL for short. It is an old idea with a very recent spin ...
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Have you ever gone to a party, chatted with a co-worker, and asked him how his daughter was doing – only to hear him reply, “Um, I don’t ...
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In most CRMs, lead scoring is used to determine the viability and likelihood that a lead will become a paying customer. Generally, lead scores are a sum of ...
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Address autocomplete tools have become ubiquitous with ecommerce sites, web forms and business applications. For the customer, they start entering the first few characters of an address, and ...
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Fulfillment. First of all, if you are involved in customer-facing ecommerce, you know that it’s a noun and not a verb – “Send this order to fulfillment.” More ...
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What is an address autocomplete service and why do I need it? Address autocomplete capabilities take much of the work out of entering an address. Unlike a standard ...
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Therapists validate people’s feelings. Retail stores validate your parking. Health departments validate vital records. But what does it mean to validate an address? According to the Oxford Dictionary, ...
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From the outside, many people think that marketing is about brand, messaging and pretty pictures - but those with a deeper understanding know that that is only half ...
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