Service Objects Unveils New Weapon for Online Retailers in the Fight Against Fraud this Holiday Shopping Season

IP Address Validation product now identifies Tor network users – adding a new layer of fraud protection against invalid or untraceable contacts.

PRNewsWire 10/22/13 7:00am Eastern

SANTA BARBARA, Calif., October 22, 2013 – Service Objects, the leading provider of real-time contact validation for businesses, announced today the release of a new feature to its DOTS IP Address Validation product – the ability to detect Tor network users.

Using a Tor network, users can direct Internet traffic to conceal their true geographic location. This enables fraudsters to use these networks to conduct malicious and anonymous business transactions, such as placing bogus orders with stolen credit cards, and in turn, create havoc for retailers during the crucial holiday shopping season. Last year, online retailers reported over $3.9 billion in online fraud.

With the updated DOTS IP Address Validation, Service Objects customers can uncover real-time location and network information about the IP address linked to the user, warning them of contacts utilizing Tor and other anonymous proxies. Using this information, companies can make informed decisions about the risks associated with these types of online transactions.

“Service Objects is committed to helping businesses reduce fraud through data quality excellence,” said Geoffrey Grow, CEO of Service Objects. “Tor Network detection further improves DOTS IP Address Validation’s ability to detect suspicious transactions and alert businesses before they make a mistake in fulfilling a transaction, saving them valuable time, money and headaches in an important fourth quarter.”

Service Objects uses more than 50 authenticated sources that provide millions of unique IP records, making the service more accurate than any other geolocation offering currently on the market. In addition to its DOTS IP Address Validation service, Service Objects offers businesses a collection of data validation tools that provide a first line of defense against online fraud and bogus contact information.

For more information about DOTS IP Address Validation including a product demonstration, click here or contact This email address is being protected from spambots. You need JavaScript enabled to view it. .

About Service Objects
Founded in 2001, Service Objects is the leading provider of real-time contact validation services. It’s validation and location web services allow businesses to identify potentially fraudulent transactions, append additional contact information and process transactions in a more efficient manner. The Company works with major brands like American Express, LendingTree and Amazon; and it has validated over 1.5 billion contacts.