Marketing Strategies for the New Digital Privacy Era
In a world of big data, information for sale, and people oversharing on social media, this past decade has lulled many marketers into believing in a post-privacy era ...
What’s in a Number? What Email Validation Scores Mean
Whether it is to comply with GDPR, cleanse emails for a mailing campaign, or ensure that new users provide you with a deliverable email address, DOTS Email Validation ...
Customer Expectations are Getting…Younger
Being based in the college town of Santa Barbara, California, we notice something interesting: the students seem to get younger every year. Of course, it is actually our ...
Identifying Data Validation Solutions: A Case Study
I have a superpower that most people don’t have. In my position here at Service Objects, I have had the privilege of being a fly on the wall ...
The Growing and Changing Role of the Chief Data Officer
Once upon a time data was just … data. Today it has become a strategic asset for most organizations, underpinning areas such as market analysis, strategic planning, product ...
Mailing Address vs Physical Address: What’s the Difference?
Is a mailing address the same as a physical address? No, not always. In general, a mailing address can often be the same as a street address, but ...
The EU-U.S. Privacy Shield Framework: What It Means for You
In previous blogs, we have talked about what you can do to comply with modern data privacy standards, such as the European Union’s GDPR regulations. Today, we’re going ...
Where in the World? – DOTS Address Detective International
DOTS Address Detective International is our latest addition to our international suite of products. The new service attempts to append a country to a lead or contact record ...
What the US Supreme Court Sales Tax Ruling Means for You
If you are an online retailer, your world just changed in a big way. In a narrow 5-4 decision, the United States Supreme Court recently ruled that states ...
