Running a Smart Campaign in Marketo can help improve your business’s engagement by promoting events or products to new or existing customers. To ensure your Smart Campaign in Marketo is...
Decades ago, there was a popular television show known as “Dialing for Dollars.” Today, this is still a good metaphor for your business phone contact data – it is an...
Remember camping out at big box stores at 4 AM the morning after Thanksgiving, to take advantage of once-a-year deals to kick off the holiday shopping season? You can still...
In this blog, we often look at specific applications of data quality, such as how to ensure deliverability, maintain compliance with telemarketing regulations, or prevent fraud. Here, we want to...
As part of our suite of data validation products here at Service Objects, we offer three main phone services: DOTS Geophone Plus, DOTS Phone Exchange, and DOTS Phone Append. Depending...
In 2019, Service Objects’ founder and CEO Geoff Grow wrote an interesting article for data organization TDWI’s Upside magazine, about the growth of what is called Single Customer View (SCV)...
An old Irish joke describes priests asking their superior if they could smoke while they prayed, only to be told, “Absolutely not!” So when a new superior arrived, they instead...
When you hear the term “artificial intelligence,” what do you think of? Robots? Science fiction? A generation of machines that might take over the world some day? In reality, artificial...
In this COVID-19 world we are now living in, more business is being transacted electronically than ever before. This means that email has become even more important – particularly for...
