Tired of Returns: Santa Claus Resolves to Validate all Addresses in 2010
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Every year Mr. Santa Claus faces enormous pressure to deliver billions of presents around the world. He has just one 
night—just one chance to ensure delivery of all the toys to children all over the globe. In recent years Claus has turned to technology to aid him in his annual quest. Said Claus, “While Rudolph’s nose may guide the sleigh, I still need all the help I can get. This year we received a lot of returned packages and gifts – mostly from incomplete or incorrect addresses. While maps and on-board computers lend a hand on the sleigh we just don’t have all the information we need.” Looking for answers and new tools for 2010, Claus began his search for something to help him verify addresses for his deliveries.
Luckily for Claus he found a real-time web service which offers Delivery Point Validation, CASS/USPS Address Standardization, and even RDI (Residential Delivery Indicator) for all the addresses on his “Nice” list. By using DOTS Address Validation by Service Objects, Clause estimates he will increase his delivery efficiencies by 40% and dramatically reduce the number of toys which need to be returned to the North Pole each year. When asked about his new services Claus could barely contain his excitement. Old Saint Nick stated “Now with Service Objects’ web services I will be able to almost guarantee that all the presents will be delivered. Not only will the addresses be validated and entered into my on-board computer in real-time, but the reindeer will know if they will be landing on a residence or business thanks to the new RDI filter.”
The North Pole is now giddy with excitement over the implementation of their Address Validation Web Services. In addition to Santa being more efficient on the big night, his elves will also not have to collect, sort, and re-stock returned toys like they have in the past. Santa added, “My workshop costs are going to go down and I can reinvest that money into developing new toys and hiring more elves. In other words, Christmas came early for me this year. This is one new year’s resolution I know will stick!”
How have you resolved to improve your business efficiencies in 2010?
Posted by: Will E.
TSwain
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Tharris
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