Tag: data laws

Marketing Strategies for the New Digital Privacy Era
In a world of big data, information for sale, and people oversharing on social media, this past decade has lulled many marketers into believing in a post-privacy era of virtually...
The Growing and Changing Role of the Chief Data Officer
Once upon a time data was just … data. Today it has become a strategic asset for most organizations, underpinning areas such as market analysis, strategic planning, product targeting and...

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