Tag: Lead Scoring

Validate – Your CRM will Thank You (with ROI)
Have you ever gone to a party, chatted with a co-worker, and asked him how his daughter was doing – only to hear him reply, “Um, I don’t have a...
Source, Campaign and Capture: A Data Validation Story
From the outside, many people think that marketing is about brand, messaging and pretty pictures – but those with a deeper understanding know that that is only half of the...
Leveraging Your Existing Contacts with Lead Validation
If you work in marketing, you already know that the cost of acquiring new leads and customers far exceeds that of marketing to your existing contact base – especially now,...
Our Top 5 Blog Posts of 2019
We love educating our clients. And we did quite a bit of it in 2019, with over 100 blog posts. Our blog, featuring informative articles and detailed user tips, is...
Lead Scoring: How It Fits in with Marketing Automation
Your marketing efforts live or die on the quality of your leads. Automated lead scoring capabilities can help figure out who is a potential purchaser for your products or services,...
Lead Validation, Part 2: Advanced Features and Capabilities
Last month, we published a blog about DOTS Lead Validation, taking a deep dive into the services and core components that make up the building blocks of the service. This blog...
Lead Validation International ead quality to ensures you are working with the most genuine, accurate and up-to-date data available.
DOTS Lead Validation International is easily our most robust and valuable service. This service improves the quality of your leads by correcting or eliminating unreliable contact record data while providing...
Customizing DOTS Lead Validation to Your Needs
DOTS Lead Validation is a service combining many of Service Objects’ key contact validation features: you could think of it as our “greatest hits.” It provides validation for name, address,...
Service Objects’ DOTS Lead Validation Service
Service Objects recently released the latest and greatest version of DOTS Lead Validation, our lead verification API that cross-validates five critical lead quality components: name, street address, phone number, email...

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