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Our Top 5 Blog Posts of 2019

We love educating our clients. And we did quite a bit of it in 2019, with over 100 blog posts. Our blog, featuring informative articles and detailed user tips, is one of the most popular features of the...

Rob Manser, Marketing
Rob Manser
Marketing
December 24, 2019

Customizing DOTS Lead Validation to Your Needs

DOTS Lead Validation is a service combining many of Service Objects’ key contact validation features: you could think of it as our “greatest hits.” It provides validation for name, address, email,...

Jonas Shaefer, Director of Engineering
Jonas Shaefer
Director of Engineering
February 22, 2018

Service Objects’ DOTS Lead Validation Service

Service Objects recently released the latest and greatest version of DOTS Lead Validation, our lead verification API that cross-validates five critical lead quality components: name, street address, phone...

Jonas Shaefer, Director of Engineering
Jonas Shaefer
Director of Engineering
October 5, 2017

The Cost of Incomplete Leads to Your Business

If you are old enough to remember the disco era, one of its biggest hits was “Got to Be Real” by Cheryl Lynn. (And if you’re younger, it’s been sampled over 100 times since.) Decades later, if you...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
August 8, 2017

The Importance of Address Integrity

“We all know that direct marketing can be tough when at least 30 percent of all leads generated online are bogus. Here is the problem: marketing departments are incentivized to bring in as many leads as...

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Service Objects
May 23, 2017