Posts Tagged ‘Lead Validation’

Source, Campaign and Capture: A Data Validation Story

Source, Campaign and Capture: A Data Validation Story

From the outside, many people think that marketing is about brand, messaging and pretty pictures - but those with a deeper understanding know that that is only half ...
Read More
The Economic Case for Contact Data Quality

The Economic Case for Contact Data Quality

An old Irish joke describes priests asking their superior if they could smoke while they prayed, only to be told, “Absolutely not!” So when a new superior arrived, ...
Read More
What's New in DOTS Lead Validation - International

What’s New in DOTS Lead Validation – International

DOTS Lead Validation - International is a complex service combining over ten of our other services, as well as unique proprietary algorithms specific to Lead Validation. This service ...
Read More
Our Top 5 Marketing Blogs of 2020

Our Top 5 Marketing Blogs of 2020

We take great pride in educating our clients on the importance of data quality. And we did quite a bit of it in 2020, with over 100 blog ...
Read More
Integration Types by Use Case

Integration Types by Use Case

In past articles, we have talked about our various integration types and how they work. In this blog, we will discuss the different use cases associated with them, ...
Read More
Leveraging Your Existing Contacts with Lead Validation

Leveraging Your Existing Contacts with Lead Validation

If you work in marketing, you already know that the cost of acquiring new leads and customers far exceeds that of marketing to your existing contact base – ...
Read More
Who Put the BOPIS In Online Retail?

Who Put the BOPIS In Online Retail?

Are you familiar with the acronym BOPIS? If you are involved in brick-and-mortar retail nowadays, you probably either are, or will be very soon. BOPIS stands for Buy ...
Read More
Lead Validation: A Sample Use Case

Lead Validation: A Sample Use Case

If you visit this blog regularly, you probably know by now how much contact data quality impacts your marketing efforts. Leads are a very perishable quantity, which are ...
Read More
We Make the Tools, You Make the Rules

We Make the Tools, You Make the Rules

We were recently talking with a prospect and they asked if we could show them what our Lead Validation products look like. The answer? It is up to ...
Read More

New resources, straight to your inbox

Get updates on the latest industry trends, tips, and news.