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Can Vendors Use Your Data? Read the Fine Print

Your contact data assets represent the lifeblood of your company. Your organization probably has procedures in place to secure this data. But what about the third-party vendors you work with?Some...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
June 25, 2019

The Hidden Benefits of a Good Data Privacy Policy

In most areas of life, negative motivation alone will not create good results. (If you don’t believe me, ask your employees, or your teenage children – or take a look at what research has to say.) When...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
April 2, 2019
Photo of a judge's gavel in front of a Canadian

Canada’s New PIPEDA Law: What It Means for You

If you do business with customers in Canada, an important new privacy law has taken effect as of November 2018: The Personal Information Protection and Electronic Documents Act (PIPEDA). People are already...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
December 11, 2018

Marketing Strategies for the New Digital Privacy Era

In a world of big data, information for sale, and people oversharing on social media, this past decade has lulled many marketers into believing in a post-privacy era of virtually unfettered access to...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
August 7, 2018
data privacy laws

A New Data Privacy Challenge for Europe – and Beyond

New privacy regulations in Europe have recently become a very hot topic again within the business community. And no, we aren’t talking about the recent GDPR law.A new privacy initiative, known as the...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
June 19, 2018

Around the World with Data Privacy Laws

If you work with data, you have certainly heard by now about GDPR: the new European Union laws surrounding consumer data privacy that went into effect May 25, 2018. But how about PIPEDA, NDB, APPI, CCPA,...

Carolyn Healey, Director of Marketing
Carolyn Healey
Director of Marketing
May 29, 2018