Tag: Lead Generation

Lead Generation Quality: Trends and Directions
Leads are the lifeblood of most businesses. And everyone knows that lead quality is important. But exactly how important? A recent survey from research-based marketing firm Ascend2 puts some real...
Lead Scoring: How It Fits in with Marketing Automation
Your marketing efforts live or die on the quality of your leads. Automated lead scoring capabilities can help figure out who is a potential purchaser for your products or services,...
Lead concept with people and gear icons on a blue background
Your business is measuring how many leads you generate with your marketing efforts. You’re even scoring your leads’ likelihood to buy with a marketing automation tool or CRM. But can...
Professional woman checks time on her wrist watch while talking on the phone
What time is it? The answer isn’t always a simple one – particularly in states like Arizona and Hawaii that do not observe daylight saving time (DST). And this can...
Comparing Lead Validation – International Components
As with many of our services, DOTS Lead Validation – International fits in our main company objective to reduce fraud, increase conversions, and enhance incoming leads, Web orders, and customer...

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