Archives for Geoff Grow

When Name Data Goes Terribly Wrong

When Name Data Goes Terribly Wrong

An Open Letter to Businesses, Last week we learned of an extremely unfortunate event where a Fortune 500 company unintentionally mislabeled a piece of promotional mail with a ...
Read More

Where did cgommer@cox.net go?

Where did cgommer@cox.net go?

19% of email addresses provided in free offers are bogus. I recently did a study for a client who had a large number of email addresses that they ...
Read More

How Social is Your Name?

How Social is Your Name?

The Most Popular Names in Social Networks What's the most "social" name in the networks? It may not be what you think it is because of many factors, ...
Read More

CASS Certification Explained Over Dinner

CASS Certification Explained Over Dinner

Last night I was having dinner with my wife's friends and they asked what I did for a living. Normally I just brush those requests off and say ...
Read More

Facebook Email Addresses: A Boon for Email Validation Systems

Facebook Email Addresses: A Boon for Email Validation Systems

Recently, Facebook announced a new email service that allows Facebook users to seamlessly integrate personalized Facebook e-mail accounts with their Facebook profiles. This "social inbox" concept links together ...
Read More

New resources, straight to your inbox

Get updates on the latest industry trends, tips, and news.