Tag: contact record data

The Need for Accurate Addresses & How Contact Data Goes Bad
The Need for Accurate Addresses Once upon a time, businesses simply accepted a certain amount of bad contact data as part of the normal cost of doing business. Data maintenance,...
What’s in a Name? The Importance of Global Name Validation
A quick online search of the US white pages shows that there are over 1500 real people named George Washington, more than 50 named William Shakespeare, and a surprising number...
4 Best Practices for Automating Contact Record Data Validation
Contact records are one of your most valuable assets. According to Salesforce.com, 70% of your contact records will change in one way or another each year. Making sure that they...
A Shakespearean Sonnet to Data Quality
A little bit of summertime fun with the Bard and data quality. “What’s in a NAPE? That which we call a rose By any other name would smell as sweet.”...
Blue phone icons on a screen, one lit up red
If you do outbound marketing via telecommunications, the Telephone Consumer Protection Act (TCPA) has probably been part of your business agenda – particularly in recent years, as stiffer interpretations of...
Privacy concept: text PRIVACY over background of cityscape at night
Unless you’ve been living under a rock for the past couple of years, you know that data privacy and security laws have become a big thing worldwide. Between Europe’s GDPR...
Data Collection – Getting It Right
As a data validation company, we think a lot about how information is collected and stored – and we know that the right approach to data collection can ensure that...

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