With so much data being constantly collected, it’s easy to get lost in how all of it is applied in our real lives. Let’s take a quick look at a few examples starting with one that most of us encounter...
The US Census Bureau uses the term "place" to refer to an area associated with a concentrated population, such as a municipality, city, town, village or community. These statistical areas have a defined...
Few industries or investments grow at a year-over-year rate exceeding ten percent nowadays. But one area that – unfortunately – has had bright growth prospects is retail fraud. Which means that one of...
Gaining Insight on Customers and Prospects No question: customers are the backbone of your business and in order to make a connection, and ultimately generate sales, you need to maintain good insight into...
You found a Magikarp in your neighbor's swimming pool or met a few new friends collecting Pokémon characters at the local duck pond. It's all good fun until... ...Until you realize that your location,...
One benefit or problem, depending on your inclinations, of being in the marketing business is that you become acutely aware of the marketing that goes on around you. In many ways, that awareness is a great...
What an email may say about your potential customers Today’s marketer knows that the keys to increased conversion and awareness is understanding your target audience and creating a relevant and...
The development team here at Service Objects is always hard at work supporting, enhancing, and building new Web services. For this blog, I wanted to take a few minutes to talk to you about two new and...
