NCOA Live and Customer Management Systems
Think about the last time you moved. You probably notified your relatives. And the DMV. And your most important creditors. Did you also notify every company that send ...
What WISMO Can Cost You – and What You Can Do About It
In a recent blog, we discussed one of the hottest issues in this year's retail season: WISMO, short for “Where IS My Order.” In this blog, we'd like ...
Mitigate Shipping Surcharges with Address Validation
A picture may be worth a thousand words. But if you are engaged in retail or ecommerce, the next few hundred words in this blog are going to ...
Integration Types by Use Case
In past articles, we have talked about our various integration types and how they work. In this blog, we will discuss the different use cases associated with them, ...
Leveraging Your Existing Contacts with Lead Validation
If you work in marketing, you already know that the cost of acquiring new leads and customers far exceeds that of marketing to your existing contact base – ...
Ecommerce and the Holidays: Here Comes Everyone
The 2020 pandemic has not only changed our lives – it has also disrupted our schedules. Which is leading to a perfect storm that is looming for retailers ...
Migrating CRMs? Don’t Forget to Clean Your Data
There's a lot of information out there that discusses why you should migrate from one CRM system to another one. Anywhere from outgrowing your current system, new requirements, ...
4 Best Practices for Automating Contact Record Data Validation
Contact records are one of your most valuable assets. According to Salesforce.com, 70% of your contact records will change in one way or another each year. Making sure ...
Lead Scoring: How It Fits in with Marketing Automation
Your marketing efforts live or die on the quality of your leads. Automated lead scoring capabilities can help figure out who is a potential purchaser for your products ...
