Labor Day is much more than the traditional end of summer in America: it pays tribute to the efforts of working people. It dates back well over a century, with one labor leader in the 1800s describing it...
New privacy regulations in Europe have recently become a very hot topic again within the business community. And no, we aren’t talking about the recent GDPR law. A new privacy initiative, known as the...
DOTS Address Validation 3 is one of our most popular services – for good reason! This service is robust and good at what it does. Our powerful CASS certified engine provides our customers with quick and...
With 2.1 billion active users, Facebook presents an exceptional opportunity for targeted marketing and businesses interested in harnessing the power of consumer data. In fact, there are now entire...
Cyber Monday 2017 was a busy day for many online retailers, including Service Objects. We were so busy, in fact, that we processed a record number of contact data validation transactions. Looking at the...
Imagine that your company runs an online ad for a product. But when your customer gets to your website, this product has actually been discontinued. And from thereon in, every time the customer surfs the...
Service Objects is excited to announce that we have launched a newly redesigned website, www.serviceobjects.com. The redesign effort was undertaken to enhance the user experience and features a new...
All right, we are finally going to admit it: there are some bad mailing addresses out there that even Service Objects can’t fix. Of course, we’re talking about cases like illegible handwriting,...
A famous beer commercial had people debating whether it tasted great or was less filling. A similar debate is brewing among data quality professionals: do you validate your contact data when you first add...
API stands for Application Program Interface. It is a way for software to communicate with each other based on specific inputs and outputs. API’s are everywhere, nearly any application in existence can...
Online commerce is huge nowadays – to the tune of over $400 billion dollars a year in the United States alone in 2017, at a growth rate up to three times that of retail in general. Barriers to entry are...
Before moving to my current home, making sure I completed a change of address form with the Post Office was on the top of my “to do” list. Although most mail received these days is typically coupons...
For many people, managing data quality seems like a daunting task. They may realize that it is an important issue with financial consequences for their organization, but they don’t know how to proceed in...
Collecting visitor and customer data through a variety of channels allows you to quickly grow your contact list. When contact information comes in, your company is provided many new opportunities to expand...
Savvy marketers know just how important it is to capitalize on every customer lead. And as technology advances and our customer lists expand, so does the need to streamline our marketing campaigns and...
Marketing Automation and Your Contact Records: A Five Part Series That Every Marketer Can’t Miss (Part 5) Putting Your Contact Records to the Test! Now that you’ve read our series on how the quality...
Marketing automation and your contact records: A five part series that every marketer can’t miss (part 4) “Well-integrated and accurate customer data is one of the best assets marketers have at their...
Marketing automation and your contact records: A five part series that every marketer can’t miss (part 3) Welcome back! The fact that you’re interested in improving the data quality within your...
Marketing Automation and Your Contact Records: A Five Part Series That Every Marketer Can’t Miss (Part 2) Data integrity is beyond a doubt “the” cornerstone of your marketing campaigns. Think...
Marketing automation and your contact records: A five part series that every marketer can’t miss (part 1) Are you keeping up with the competition? If yes, then you’re likely using one of these...
A Quora discussion recently got us thinking about the status of email in our day and age. As a company, we know how important email is, since we verify hundreds of thousands of emails a day. It's clearly...
What's in a name? Everything -- especially if you're trying to connect with customers and prospects. If you're emailing, mailing, or calling someone and you have her name wrong, you've already lost her....
Inbound marketing and marketing automation platforms promise to make your marketing more effective, and they have the potential to live up to that promise. However, reality often tells a different story --...
Are you looking for fresh lead-generation tools to help boost sales? Do you have a rock star sales team already, yet know your sales force could close even more contracts if they had access to better...
The United States is finally catching up to its European neighbors in terms of adopting the more secure EMV chip credit and debit cards. EMV, which stands for Europay, MasterCard, and Visa, is considered...
Canada has several privacy laws regulating the collection, use, and disclosure of personal information in the course of commercial activities. Under Canada's private sector privacy laws, personal...
Have you ever asked Siri to remind you to buy a certain product the next time you're at the store, call your mom, or fetch the latest movie times? Technology that was once the realm of fantasy has made its...
What is a Hack-a-thon? The term "hackathon" (or "hackfest," "codefest, or "hackday") combines the words hack and marathon. In other words, a caffeine-fueled frenzy of innovation. Though coding is a common...
Remember when Amazon first came along? That was 20 years ago in 1995. That same year, eBay arrived -- and shopping as we formerly knew it was about to change dramatically. PayPal arrived in 2002,...
Many of us work with databases containing row after row of contact records. We tend to think of these databases as a whole, oftentimes referring to a contact database as a "list." While you may care deeply...
You have a database filled with contact information. Great! However, before you launch that next direct mail campaign, you may want to do some preliminary contact verification. Depending on where your data...
So you've invested in a customer relationship management (CRM) software and implemented its use across your business organization. Like any investment, a CRM deployment takes time to yield a positive...
Service Objects recognizes that our success depends on our customers' success with our products. This is at the heart of our recently launched Customer Success Program. But, how do we know if our program...
You've heard of all the benefits of contact validation, but yet something's holding you back. Whether you're unsure about how to implement contact validation with your existing systems or concerned about...
Updated from original post The Business of Batches, published 04/02/09 We are often asked, “What is the difference between integrating an API versus running a batch?” Running a batch through one of...
New video series Connecting the DOTS featuring Jim Harris of Obsessive-Compulsive-Data-Quality explores name validation and it's important role in ensuring data quality excellence within your organization....
Little known fact: William Shakespeare was an accomplished data quality expert before he hit it big as a playwright. In fact, data quality was an underlying theme of many of his plays. Name validation,...
Updated from March 2010 What is the difference between address validation and Google Maps? Deliverability, deliverability, deliverability. Okay, there are a few others, but that's the big one. Just...
Press Release Read on Service Objects Service Objects released today a whitepaper entitled “Tor: The good. The bad. The anonymous. Finding the Balance of Anonymity.” The paper provides a...
Each year over 25% of email addresses in a company’s customer or contact database become obsolete. The reasons are numerous: people switch jobs, change email providers or unsubscribe from a mailing list....
New Enhancement Will Improve Your Contact Data Accuracy for Reverse Phone Lookup and Lead Enhancement and Scoring. Traditional consumer data sources such as Directory Assistance are offered by typical...
Recently, Facebook announced a new email service that allows Facebook users to seamlessly integrate personalized Facebook e-mail accounts with their Facebook profiles. This "social inbox" concept links...
A lot of people ask what an email validation system really does and if it really helps catch bogus email addresses. The short answer is, it weeds out good email addresses from bad. However, all email...
DOTS Telephone Verification Steps Up Site Security The threat from computer crimes and other online security breaches has barely slowed, never mind stopped, according to a recent survey of 538 security...
I am out in Las Vegas attending LeadsCon 2010. THE Lead Generation Conference. After day one, the event is off to a great start. What I have noticed is that throughout the sessions, a recurring theme is...
I have been working with web services for over 6 years now and have helped many companies both big and small to resolve their frustration with the online world of bogus lead chaos and bad affiliate...
While many industry experts are calling 2010 the year that will "kill marketing as we know it", some feel that we shouldn't be so quick to write off some of the good ole' tried and true methods. I just...
We often hear the question, "What is the difference between your Batch services and your Real-Time XML Web Services? Hopefully these key points will help shed some light on the matter. Can I order a...
With the economy amidst a downfall you need to exercise your budget, right? Service Objects can help you lean down expenses and keep moving forward with DOTS Lead Validation. Efficiency is key in this...
