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Where Does Bad Data Come From?

Where Does Bad Data Come From?

We talk a great deal about data quality, validating information, and the impact on our business. Do we ever stop and think where bad data comes from? It’s ...
Use Name Validation to Get your Customer's Name Right

Use Name Validation to Get your Customer’s Name Right

Name Validation It's very important in a lot of ways - it’s one of the easiest ways for someone to provide fake information on a web form but ...
Data Validation In Real Estate

Data Validation In Real Estate

The real estate industry can gain a competitive edge with data validation Data-based marketing, outreach and lead generation isn’t only for cutting-edge B2B companies anymore. Data runs the ...
Telemarketing and the Benefits of Telephone Data

Telemarketing and the Benefits of Telephone Data

As you likely know, telemarketing is subject to numerous laws and regulations, some of which can cost a company a lot of money if they don't comply. For ...
Then and Now: How Data Has Changed the Shopping Experience

Then and Now: How Data Has Changed the Shopping Experience

Remember when Amazon first came along? That was 20 years ago in 1995. That same year, eBay arrived -- and shopping as we formerly knew it was about ...
Using Data to Improve Customer Support

Using Data to Improve Customer Support

Many people dread the prospect of calling customer support. For starters, there could be an annoying auto-attendant feature to deal with before reaching a live agent. After pressing ...
Popular Myths about Big Data

Popular Myths about Big Data

Everyone's talking about big data and data quality services. The hubbub isn't likely to shrink any time soon because big data is only getting bigger and becoming increasingly ...
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The Anatomy of a Great Contact Record

The Anatomy of a Great Contact Record

Many of us work with databases containing row after row of contact records. We tend to think of these databases as a whole, oftentimes referring to a contact ...
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5 Reasons Why Customers will Thank You for Using Contact Validation

5 Reasons Why Customers will Thank You for Using Contact Validation

Contact validation is commonly used to prevent fraud and build businesses. The business case for contact validation is well established, and these tools are essential to protect and ...
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