How a Rise in Disposable Email Addresses Can Affect a Business’s Email Marketing
Disposable email addresses (DEAs) are nothing new, but for business owners, project managers and IT specialists, it can spell disaster for email marketing campaigns. Understanding what they are, ...
Telemarketing and the Benefits of Telephone Data
As you likely know, telemarketing is subject to numerous laws and regulations, some of which can cost a company a lot of money if they don't comply. For ...
International Name Validation – Making Sense of Latin Characters
Olá, Grüezi, Cześć, ¡Hola! - Hello! While you may or may not be multilingual, your company likely has customers whose names contain accented Latin characters such as ø, ...
5 Reasons Why Customers will Thank You for Using Contact Validation
Contact validation is commonly used to prevent fraud and build businesses. The business case for contact validation is well established, and these tools are essential to protect and ...
4 Benefits to Customer Outreach Through SMS
As a consumer, what do you consider to be the easiest, fastest, and most convenient way to have a message delivered to you? Postal mail is slow and ...
Solving the Case of the Undeliverable Address
As I recently experienced, a valid address is not always an accurate address. Businesses rely on valid addresses to ensure deliverable mail, save costs associated with returned mail, ...
It’s More than Just a List – Six Tips for Maximizing Email Engagement
You've heard it countless times, "The money's in the list." While there's no denying that building an email list is smart and profitable, it's important to get past ...
How Technology Can Help Close Online Sales and Keep Customers Coming Back
Not another marketing theory: Read how technology works on the issues that may be limiting your sales and/or damaging your online reputation. Successful e-commerce companies have three things ...
Does Email Validation Help Catch Bogus Email Addresses?
A lot of people ask what an email validation system really does and if it really helps catch bogus email addresses. The short answer is, it weeds out ...
