so_logo.png

Thoughts on this Independence Day

If you live in the United States, you probably think that Independence Day is synonymous with the fourth of July. In reality, Independence Day holidays are celebrated around the world, commemorating freedom under a variety of dates and names. Whether it is our neighbor to the north’s Canada Day (July 1), Singapore’s National Day (August 9), Brazil’s Dia da Independência (September 7), or a host of similar holidays, much of the globe marks and cherishes the birth of their nation’s own self-determination.

Declaring our independence – from waste

At Service Objects, our own Independence Day dates back to 2001. That was the year our founder Geoff Grow – a mathematician and an environmentalist – looked at this nation’s flood of wasted and misdirected junk mail, along with its cost to the environment, and realized that he didn’t have to just sit back passively and accept it. This led to the beginnings of our flagship Address Validation service, a first step in helping clients deliver to valid addresses every time.

Of course, we have grown substantially since then: not just in a revenue sense, but in the breadth of products we offer. Nowadays our solutions encompass areas that include fraud prevention, regulatory compliance, marketing optimization and customer insight. But they all tie back to one core concept: automated tools for data quality. And in turn, a concern for the environment.

Nowadays we are proud of serving over 2,500 customers and processing over three billion transactions. But we are also proud of serving the environment as well as our great clients. You’ll see this in a company where most people ride bikes to work, recycling is a fact of life, and our products continue to reduce the waste stream in this country – on the order of over a million trees and nearly half a billion gallons of water saved. And to this day, we still plant ten trees for every new customer we serve.

Declaring your independence – from bad data

Naturally, we enjoy having the opportunity to serve you too. And this Independence Day, we invite you to look at some of the data quality problems you can break free from, including:

Whatever stands between you and leveraging the full power of your contact data assets, we probably have a solution for it, ranging from worldwide address validation to US tax rates. Whether it is a specific data quality problem, or a planned strategy for effective data hygiene, we have cost-effective solutions to make your life easier.

We also can set you free from implementation worries. Our services can be integrated directly with your CRM, marketing automation or other systems, using real-time API integration or cloud connectors. We can also provide convenient batch list processing for your databases, without the need for systems integration. And you can try out our products for free, with either real-time output right on our website and/or free API keys.

Whatever is holding your business back, we’re glad to help get your Independence Day party started – just contact us for a free consultation, with no sales pressure. (Just remember that we’re closed on July 4th! Except for our 24/7 support, of course.) We look forward to helping you declare your own independence from data quality problems.